Meet the Team Behind Your Leads
We're a diverse crew of digital specialists, sales veterans, and lead generation experts who deliver what others only promise. Founded in Melbourne and now spanning the globe, our team combines decades of experience with a no-nonsense approach to getting results.
With 12+ years in performance marketing...
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Shaunn Anderson
Co-Founder
With 12+ years in performance marketing and lead generation, Shaunn has spent the past 7 years specialising in Australian solar and home-electrification at scale.
He manages multi-million dollar monthly budgets across Meta, Google and other networks to deliver high-quality leads to our clients that convert.
Born in Ulverstone, Tasmania, Shaunn starts most mornings with Muay Thai and ice baths.
Shaunn Anderson
Co-Founder
Steve brings extensive senior-level experience in B2B.
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Steve Hill
Co-Founder
Steve brings extensive senior-level experience in B2B and B2C sales across the UK and Australia, having built and led high-performing teams for major brands in finance, insurance, home improvements, utilities, solar energy, telecommunications and media.
Whether it's strategic planning or getting his hands dirty with day-to-day operations, Steve knows how to drive results in competitive markets and get the best out of his teams.
He now enjoys nothing more in his spare time than collecting sporting memorabilia with his son and watching him play soccer at the weekends.
Steve Hill
Co-Founder
Claudine started her virtual assistant journey in 2016...
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Claudine Ambas
Operations Manager
Claudine started her virtual assistant journey in 2016, managing everything from social media and customer support to website builds for various clients.
Since joining Capital Leads from the beginning, she's developed deep knowledge of the company's operations, building structure and efficiency through process automation, quality control and workflow improvements.
A former avid mountaineer who's experienced being stranded during a typhoon and trekking through leech-infested rainforests, she's now planning future adventures with her two little ones in tow.
Claudine Ambas
Operations Manager
Stephen Finlayson
Head of Paid Channels
Stephen brings 11 years of experience running Meta...
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Stephen Finlayson
Head of Paid Channels
Stephen brings 11 years of experience running Meta and Instagram ads, with the last few years focused specifically on lead generation.
His eye for detail and passion for structured processes helps improve campaign performance, reduce costs and increase the quality of leads for Capital Leads clients.
A dedicated coffee enthusiast who spends more time perfecting the ultimate brew than drinking it.
With only one cup a day, every sip has to be worth it.
Alexander Bjelkholm
Head of Sales/BDM
Alex's Australian journey began as a backpacker in 2018...
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Alexander Bjelkholm
Head of Sales/BDM
Alex's Australian journey began as a backpacker in 2018, when he took a job in door-to-door solar sales with another company. He quickly progressed from team manager to channel manager in just eight months before joining Capital Leads.
At Capital Leads, he's advanced from BDM and account management into leadership, bringing genuine experience from the client-facing side of the industry.
Born and raised on a Swedish hobby farm, Alexander originally planned to become a veterinarian before discovering his talent for sales.
With 19 years in sales, Nic has extensive experience...
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Nic Quintana
BDM
With 19 years in sales, Nic has extensive experience running sales teams, lead generation operations, training courses and live events.
He enjoys connecting with clients on a human level, offering guidance through the challenges of scaling their businesses.
Nic once took a year off to ride a motorbike 42,000km solo around Australia, with 15,000km off-road through deserts, single tracks, bushland and anywhere else that looked interesting.
Nic Quintana
BDM
Paul brings over a decade of digital marketing...
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Paul Devereux
Owned Channels Manager
Paul brings over a decade of digital marketing experience across multiple areas and niches, finding his specialisation in lead generation.
As a jack of all trades and a master of none, he applies his knowledge of lead generation to create results across the business.
He once played a Russian gangster extra in a Bollywood movie, getting 'killed' on a bridge in Dubai. A role that taught him one important lesson...
He's a awful actor.
Paul Devereux
Owned Channels Manager
Excel Buff. Podcast Enthusiast. Popcorn Fiend...
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Alicia Claudio
Creative & Automation Specialist
Alicia has spent 5 years in digital marketing and automation, wearing many hats across startups and agencies while specialising in GHL systems, ad creatives and reactivation campaigns.
She combines technical knowledge with creative design, building the backend systems that keep campaigns running while creating the ad creatives that tie everything together.
Always prepared, she keeps snacks by her bed like a survival kit.
Alicia Claudio
Creative & Automation Specialist
Michael has worked in digital advertising since 2022...
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Michael Olivares
Media Buyer Specialist
Michael has worked in digital advertising since 2022, primarily focused on lead generation as a media buyer with some experience in other areas like fitness.
Beyond campaign management, he maximises lead value, keep costs down and share insights that boost performance.
A nature photography enthusiast, Michael admits his camera skills don't always match his enthusiasm.
Michael Olivares
Media Buyer Specialist
Precious has worked in digital advertising as a media...
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Precious Villanueva
Media Buyer Specialist
Precious has worked in digital advertising as a media buyer since 2021, starting with clients in the food & service industry before moving to e-commerce and lead generation.
Through well-planned campaign execution, reliable data reporting and efficient lead delivery, she ensures clients consistently receive quality leads while maintaining company profitability.
Fascinated by astronomy and space, Precious dreams of witnessing the Northern Lights at least once in her lifetime.
Precious Villanueva
Media Buyer Specialist
Anshul brings 10+ years of experience as a UI/UX...
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Anshul Gupta
UI/UX Designer and Developer
Anshul brings 10+ years of experience as a UI/UX designer and developer, creating user-friendly websites and digital experiences that drive results.
He combines creative design with technical problem-solving to build clean, intuitive user experiences.
A theoretical cooking enthusiast, he spends the whole year daydreaming about recipes and flavours, but only actually steps into the kitchen once or twice a year.
Anshul Gupta
UI/UX Designer and Developer
Mads has 10 years of experience in social media management...
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Mads Arradaza
Community/CRM Manager
Mads has 10 years of experience in social media management, with a year at Capital Leads focusing on engaging with potential customers and leads.
As a customer support specialist, she excels at managing high volumes of enquiries, quickly addressing questions and engaging directly with clients.
Though she comes from a country with beautiful beaches, she's never learned to swim...A skill she hopes to master someday.
Mads Arradaza
Community/CRM Manager
Karen brings 5+ years of experience in sales and lead...
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Karen Breis
Customer Service Representative
Karen brings 5+ years of experience in sales and lead generation, with expertise in cold calling, LinkedIn lead mining, and email automation strategies using HubSpot.
Her skills in creating engaging social media content, designing email marketing campaigns and utilising CRM tools have significantly enhanced productivity and client relationships.
Karen traveled Europe, and has even had a lunch with Pope Benedict VIX.
Karen Breis
Customer Service Representative
Diana has 9 years of industry experience as a sales expert...
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Diana Reyes
Customer Service Representative
Diana has 9 years of industry experience as a sales expert, with 5 years specialising in cold calling and lead generation across inbound sales, chat support and sales operations.
Her people skills help build great relationships with both clients and team members, fostering collaboration that translates directly to sales growth.
Once a criminology student with dreams of becoming a police officer, Diana now applies her analytical skills to optimising client conversions.
Diana Reyes
Customer Service Representative
Jenny started as a sales agent in 2021, progressing from...
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Jenny Seneres
Channel Sales Manager
Jenny started as a sales agent in 2021, progressing from top performer to Channel Manager while pioneering successful lead generation campaigns across different products.
With 9 years in sales and customer service, she's helped grow the Philippines team from 3 agents to a high-performing operation. She combines hands-on experience with leadership skills, focusing not just on training agents but helping them unlock their full potential.
This small-statured powerhouse runs a pack of five big American bullies who think they're lap dogs—resulting in endless cuddles and chaos.
Jenny Seneres
Channel Sales Manager